The SCALEUP Revolution.
The year between PMF and Series A.
The bridge from PMF to Series A is the worst-covered stage in startup media. Most podcasts cover Day 0 or post–unicorn. The middle — €30K MRR through €2M ARR, the year-and-a-half where the seed money runs out and the metrics aren’t there yet — almost nobody covers honestly.
Three reasons
this show needed to exist.
Most podcasts cover idea-stage founders or post–Series A unicorns. The hardest year — the bridge between PMF and Series A — is almost never covered honestly. The SCALEUP Revolution is the show for founders mid-bridge and the embedded operators who help them cross.
The bridge from PMF to Series A is the worst-covered stage in startup media
Most "founder" podcasts cover Day 0 (idea, MVP) or post–Series A (the unicorn interview). Almost nobody talks honestly about the year-and-a-half between PMF and Series A — when the metrics aren’t there yet, the YC playbook has run out, and you have 14 months of cash. The SCALEUP Revolution is the show for that year.
Companion to the book and the methodology
The podcast pairs with the upcoming "SCALEUP Revolution" book, which formalizes the SCALEUP methodology — the 7-pillar framework Luis has been refining for a decade. Sales · Continuous Delivery · Agility · Lucrative · Evolution · Upgrade · Product. The book is the foundation; the podcast is the ongoing case study.
Operators on the mic, not just founders
Founders get all the media. The fractional CFO who fixed the unit economics, the embedded sales lead who built the first scalable channel, the CTO who unblocked the org — they have more useful information than any founder telling their highlight reel. We put them on the mic.
Two threads. One show.
Half the season is interviews with founders mid-bridge — currently shipping from PMF toward Series A, willing to be honest while it’s still in motion. Half is conversations with the embedded operators who help them: fractional CFOs, sales leads, CTOs, growth specialists. The full SCALEUP playbook, in the words of people running it.
Founders mid-bridge — actually living it.
Not founders who already raised. Founders shipping right now from €100K → €1M ARR with their seed runway burning. The honest version, recorded while it’s still in motion. What’s working, what’s breaking, what they bet on this month.
- Post-PMF founders at €30K MRR through €2M ARR
- Honest financial reality — runway, hiring math, board pressure
- What they would tell their 6-months-earlier self
The people who do the work.
Sales leads who shipped €0 → €2M ARR. Fractional CFOs who priced the SAFE. CTOs who unblocked the org. Operators who have been embedded in 5+ post-PMF startups and seen what actually kills companies at this stage.
- Embedded operators (the kind The Scale Accelerator runs on)
- What actually fixes a startup vs. what looks like it does
- The 7 SCALEUP pillars in practice — not in slides
First episode drops soon.
Subscribe to the waitlist and we’ll send you the first episode the moment it lands — plus a behind-the-scenes look at how the show was built, who we’re booking, and what we’re arguing about in the editorial room.
The first 100 subscribers get the pilot before launch.
We’re recording the first 6 episodes before public launch. The first 100 waitlist members get an early-access link to the pilot, plus a private email thread with the host where you can suggest guests and topics.
One email when the show launches. Zero spam. Easy unsubscribe.